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First, 798 positioned in China, contains unique elements. It is not New York's Soho, the left bank of France, nor Germany's Ruhr area, which is China's 798. In China, it is the world. In the 798, we see a variety of galleries, the United States, France, Germany, Belgium, Japan, Korea, like an arts and culture of the United Nations, but it is China, in China, inclusive , open, generous, the art of the experimental nature of the SAR, the Chinese culture is the culture of a great openness, almost any culture into Chinese soil can take root, and multi-cultural and harmonious development. Extensive and profound Chinese culture, its heritage and the thickness is unique in the world, arts and culture increased to a certain height belongs to all mankind, because in China, so is the world! "798", is also the world.
Second, it is contemporary. Its landscape and elements of both the early days of China, the period of construction of China, China during the Cultural Revolution, reform and opening up China. People comes to Beijing to look at three places, a Great Wall, Forbidden City, a 798. Then go to the Great Wall, the Forbidden City is looking at traditional, Great Wall, Forbidden City and Beijing Hutong, presented to the people of old Beijing, reflecting Beijing's ancient culture, "798" is a very stylish, very avant-garde, industrial and art coexist history and the future, it presents contemporary Chinese culture. To 798 is to look at the moment, is taking place, is the development of China.
Third, 798 is the art, the positioning of the "798" must fall on the art, because art exists before the formation of positive interaction. A lot of people engaged in the design to find the design elements, in addition to Paris, France and Milan, Italy, looking for inspiration, but also willing to "798" to find inspiration, because "798" is the place to engage in contemporary art. Here you can see the most cutting-edge stuff, some avant-garde fashion people do not understand something here, but we do not understand but slander, because it is a presence. These avant-garde artistic things, making the "798" never a lack of topics. Art, contemporary art, art, design, fashion, media, capital, and powers of a positive interaction circle, art, 798 distinguished from Zhongguancun, different from other cultural and creative industrial park.
Fourth, 798 there is an original inside. Competition in the core force of the original is "798". Creation is a manifestation of life, we should pay attention to intellectual property rights, to accommodate the original, do not easily deny the original. Pure imitation may be able to short-term to see benefits, but there is no manufacturing of intellectual property rights is limited by the upstream and downstream industry chain is easy to lose competitiveness. Original very hard and difficult to short-term bear fruit as learning, like to study abroad read Dr. seems to work hard than to go abroad worked as a waiter, but worked as a waiter's work can always lose in the study formed the core competitiveness is difficult to be deprived of, it is difficult to be replaced. Today, 798 Chinese contemporary art exhibition and trade center, the future will become the world-famous art park, display and trading in the inside from the moment China is the original works of art, which is in the process of the Chinese manufacturing to China to create indispensable to the existence of. This is my personal view on the 798. So we are talking about 798, we are talking about a lifestyle, a way of life, whether working and living in the 798, whether or not understand art, today's Chinese people should be aware of the "798 lifestyle".
Legitimacy of the 798 initial derived from her spontaneous and congenital 798,798 has become opportune to create a climate, to 798 as the center, a few square kilometers in area on the surrounding pasture land, Central Railway, even Songzhuang Wan the agency has formed the industrial chain of contemporary art, a world-class Arts District is conditional. But one or two agencies and a few people alone is not enough, the key The key is to reached the 798 consensus. Of course, this consensus, not by which agency which people have the final say, should give full scope to artistic democracy, the interests of all parties to fully express their views, and the formation of the greatest common divisor. Will therefore become an art and cultural SAR 798, 798 of this experiment will help the complex issues encountered by countries in response to three decades of reform and development, and form an effective systematic solution ideas and The solution to China from a low profile after the country into a large country with a leadership position, provide a rare sample and experience China values and lifestyles to the world as well as for the Chinese community to mature and mature society.
Government policy guidance, the owners of the industrial operation of the sustainable development of the institutions, the presence of the artist's protection, the media love, the enthusiastic support of the people of the various aspects are essential, whether the formation of a wide range of benign "798 Community", the next 798 ability to complete an astonishing leap from China to the world, depends on the sustainability and inclusiveness.